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RETENTION

Agencies often get distracted dealing with a variety of issues. One issue you must keep in the forefront is a retention strategy since existing business is more profitable than writing new business. As your agency goes through different stages of growth, your retention strategy will need to be updated.

 

Optimum Performance Solutions can assist you in developing an effective retention program in order to maintain your business and grow your agency’s profitability. This involves identifying where and why you are losing clients. Optimum Performance Solutions will then provide you with a detailed strategy on how to minimize attrition. This will result in retaining a quality portfolio where you will grow your commissions as well as contingencies.